Business Archives

WordPress Losing Ground: Can Coopetition Ensure Survival?

Despite facing increased competition from user-friendly website builders and specialized CMSs, WordPress continues to be a strong contender in the content management system market. This article explores how WordPress can combat the decline by embracing a strategy of coopetition, where it collaborates with these competitors to offer enhanced features and user experiences. By leveraging the strengths of its rivals, WordPress can adapt to evolving consumer preferences and maintain its position as a leading choice for website creators and bloggers.

Mark Zahra February 1, 2024

WP Mayor Turns 12! 🍾

12 years after Jean Galea took a leap of faith and started a blog about WordPress, WP Mayor continues to be one of the most trusted and reputable sources of WordPress reviews and tutorials around the world. After years of experimentation and discovery, we now look ahead to a brighter future together, focusing on providing our readers and fellow WordPress businesses with exactly the value they’re looking for.

Mark Zahra February 1, 2024

Is Deceptive Marketing Ruining WordPress’ Reputation?

The marketing strategies and tactics being used across WordPress businesses have changed over the years, but it’s not all positive. We’ve seen one-time payments evolve into subscriptions and renewal discounts have been phased out. But, as some folks in the WordPress community have pointed out, there are some questionable marketing tactics growing in popularity, and it’s a shame.

Mark Zahra February 1, 2024

WordPress Blogs; Competition, Integrity, Money, and Reputation

The state of WordPress blogs has changed over the years. Today we see a mix of older blogs with a solid reputation, newer blogs with unclear intentions, and some that are putting money ahead of everything else. This is my opinion on the current situation and where it’s heading.

Mark Zahra February 1, 2024

Lessons Learned in the WordPress Plugins Business with Adrian Tobey

In this episode, Gaby Galea talks to Adrian Tobey from Groundhogg about lessons he has learned in the WordPress plugins business.

Gaby Abela November 23, 2021

3 Ways to Upgrade an Informational Website to a Digital Business Hub

Your business website isn’t there to look pretty – it should be a core part of your monetization strategy, and there are tools available to help you do this with minimal effort. Here are three ways to enhance a business website to turn it from informational to transactional.

Gaby Abela February 1, 2024

General People Operations with Kyle Maurer

In this episode, Gaby Galea and Mark Zahra talk to Kyle Maurer, Director of Operations at Sandhills Development (recently acquired by Awesome Motive), about general people operations, career progression frameworks, the best way to handle compensation, and organization hierarchy.

Gaby Abela November 8, 2021

The Business Behind WordPress Plugins with WPChill

In this episode, Gaby and Mark talk to Cristian Raiber, CEO of WPChill, a company that offers the Download Monitor, Strong Testimonials, and Modula plugins.

Gaby Abela October 1, 2021

Is There a Future for Small WordPress Businesses?

The past few months have been riddled with acquisitions in the WordPress space. This past week we saw two huge ones with LearnDash becoming part of StellarWP (Liquid Web) and Sandhills Development selling all its plugins to Awesome Motive. Is there a future for smaller WordPress businesses with all this consolidation happening around us?

Mark Zahra July 16, 2023

Introducing The WP Mayor Podcast

We’re proud to introduce The WP Mayor Podcast. We look at what the podcast is all about, who it’s for, and why we created it.

Gaby Abela September 28, 2021

How to Grow a WordPress Plugin to 20k Users in 12 Months

Building a new WordPress plugin in a competitive market and scaling it to where it can become a profitable business is not easy. When using the freemium model, it can be even harder if you don’t get enough traction early on. This is an inside look at our experience growing the Spotlight Instagram Feeds plugin to 20,000+ active installations in 12 months.

Mark Zahra February 1, 2024

Selling Your WordPress Plugin or Theme Business

Over the past few years, we’ve seen many acquisitions and merges in the WordPress space. Here’s a brief overview of how they work and what to look out for as a buyer or a seller.

Jean Galea February 25, 2020