In internet marketing, it’s all about the traffic and the people you can reach. One of the best ways to reach people is by having an email newsletter. But how to make people willing to subscribe to your newsletter? One of the ways is to offer a high-quality product in exchange for their email addresses. Statistically, the most effective way to make this offering is through a pop-up.

Popup plugins are a great way of getting more email subscribers to your blog. If you have a bigger subscriber count, usually it also means better chance to actually sell something to them. It’s the same with a website –  if you have a great website but no one knows about it, you don’t earn anything and don’t have any exposure. Do something about it and convert your loyal readers to even more loyal followers in your mailing list.

Today we review some of the best plugins for this purpose.

Free Plugins

Hustle

This is a free plugin, available on the WordPress plugin repository, and is authored by WPMU DEV.

One of the most effective ways to advertise your mailing list, special offer or simply to show ads is via javascript ‘pop over’ on your site. And that’s exactly what his easy-to-use and guaranteed-to-work plugin does. Check out the impact it has had on WPMU DEV! The popover ad, for WPMU DEV running on WPMU.org – which uses this plugin, delivers visitors to WPMU DEV Premium that look at double the number of pages and stay doubly as long as visitors that come via Adwords!

https://www.youtube.com/watch?v=kytVHftUd_g

Get Hustle – Free

Premium Plugins

WP Subscribers

This is a very flexible plugin in that it not only enables you to make a popup in lightbox-style but also various other methods of collecting subscribers to your list.

• Lightbox opt-in forms
• Exit popups
• Opt-in forms anywhere on your page
• Integration with Email Service Providers (e.g. GetResponse, Mailchimp, Feedburner etc.)
• Facebook connectivity
• Analytics
• Subscribe on user commenting

[youtube]http://www.youtube.com/watch?v=RsmkcEQrTUQ[/youtube]

Killer features: Incredible flexibility, Facebook integration

Get WP Subscribers    Price: $47 / $97

Popup Domination

Popup Domination is a powerful WordPress plugin for attracting email subscribers. It creates a lightbox based pop-up window which helps to increase opt-in email list conversion on your blog.

This plugin is really easy to use, there are a number of themes available for you to choose from, and you just modify them with your details. In only a few minutes you will be able to display the popup on your blog and rock your email list.

There are also more themes that you can purchase for Popup Domination, but the ones supplied can suffice, especially if you know how to do some basic HTML and CSS editing to make it look like you want it to.

Popup Domination version 3.0 comes fully loaded with features:

• 11 Beautiful Themes Included
• Subscriber Increase Guarantee
• Analytics
• A/B Testing
• Different PopUps on Different Pages

The developers clearly believe in the power of Popup Domination, as they actually guarantee that it will increase your subscriber opt-in rates, and offer a full refund if it doesn’t achieve this goal.

Killer feature: Quality of included themes, A/B Testing

Get Popup Domination    Price: $77

MailOptin

MailOptin is a great WordPress popup plugin for capturing leads and displaying targeted messages. MailOptin is fully featured and comes with an easy to use form builder powered by the WordPress customizer you know and
love. MailOptin has all the behaviors and conditions you’ll need to target visitors with email opt-ins or ads. Use time, on-click, scroll, location, position, page, post, login, category, tag, referral link, and device type to reach more users. MailOptin integrates with all the popular email services. Just connect your account and start collecting new subscribers.

Get MailOptin    Price: $99

Ninja Popups

Ninja Popups combines professionally designed popups to convert visitors on your site/blog into taking an action whether it’s subscribing into your newsletter, offering a discount/coupon for leaving customers, or locking content until they share you will increase your subscriber count and a social signal of your site/blog.

Get Ninja Popups    Price $18

Ad Plus List Building Popup

Ad Plus List Building Popup is so clean, super flexible and has a fully responsive popup designs! Proven to convert your daily blog visitors into highly responsive targeted email list subscribers OR buying customers within just 2-3 minutes.

Download Ad Plus List Building Popup    Price $15

Conclusions

All plugins offer options that could be very useful to your site. It is a good idea to create your own custom theme to go with your branding, so you need to browse through each option to see which one meets your needs.

When deciding on which plugin to use, it’s also wise to look through their recent reviews and support forums to see that the plugins are actively supported.

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